| 1. | Acquire new customers online or offline. |
| 2. | Stay in constant control of your marketing budget - spend as little or as much as you’d like. |
| 3. | Know when your ads and advertising dollars are working - and when they’re not. |
| 4. | Target potential customers across the US - or just in your own neighbor hood. |
| 5. | Reach your audience at the very moment they are searching for your product or service. |
| 6. | Easily change your ads, messages and keywords whenever you want. |
| 7. | Getting started is so simple, your AdWords ad can be up and running in minutes. |